Senior Media Performance Analyst (m/w/d)
Marketing and Communication
WE CREATE MORE SALES is not just our claim, but our passion. Every day, more than 300 employees from the areas of consulting, online marketing, IT and telesales work to create 360° communication for customers that successfully combines sales and marketing.
Become part of this unbeatable team and celebrate national and international sales successes with us and our customers such as SAP, IBM, and Telekom. To strengthen our team in Mannheim we are looking for a
Senior Media Performance Analyst (m/f/d)
Full Time
Mannheim, Deutschland
Permanent Appointment
Experienced Professional
Your benefits
Benefits that are worth seeing
Attractive pay
Flexible working hours from Monday to Friday
28 days vacation with a 5-day week
Job ticket and job bike
Capital-forming benefits and company pension scheme
Employee discount at the Pfitzenmeier fitness studio chain
Intensive training and support from your team
A great internal training program
What you can look forward to:
- A team that welcomes you warmly
- Attractive pay
- Flexible working hours from Monday to Friday
- 28 days vacation with a 5-day week
- Job ticket and job bike
- Capital-forming benefits and company pension scheme
- Employee discount at the Pfitzenmeier fitness studio chain
- You save money with discounts on online stores, travel, insurance and much more
- Intensive training and support from your team
- A great internal training program (in-house training academy)
What your future business day could look like:
Media Performance Analysis:
- Collaborate with Media Specialists to analyze media performance across various channels (e.g., Search, Social, Display)
- Develop performance narratives for campaigns to optimize media strategies
- Assist in creating performance measurement frameworks, forecasts, and target definitions
- Create and analyze dashboards and reports to track KPIs and campaign performance
- Stay updated on trends and best practices across major platforms (Google Ads, DV360, LinkedIn)
Journey Analysis:
- Analyze media's role in customer journeys and its impact on buying groups
- Uncover insights into how media touchpoints drive conversions and customer lifetime value
- Prioritize marketing analytics resources to drive growth
- Identify opportunities for optimization and personalization to improve engagement and conversions
- Translate complex data into visualizations and narratives for decision-making
- Ensure data quality by maintaining accurate tagging, tracking, and governance
Your profile:
- Experience: 5+ years in media analytics with hands-on experience in data transformation and multiple advertising channels (preferably B2B)
- Analytical Mindset: Dive deep into data to uncover insights that drive impactful decisions
- Curiosity: Explore new tools, trends, and methods to optimize performance
- Strategic Vision: Understand how media impacts the overall customer journey
- Attention to Detail: Ensure precision in analyses, dashboards, and reporting
- Technical Skills: Proficient in Adobe Analytics, Excel, SQL, Python, and data visualization platforms (e.g., SAP, Tableau, Power BI)
- Flexibility: in relation to the US PST time zone
- Soft Skills: Strong storytelling, interpersonal communication, and adaptability to business priorities
- Language Skills: Excellent verbal and written communication in English (C1) and German (C1)
Apply now and here's what happens next
Apply quickly and easily without a cover letter- First telephone interview (30 min.)
- Second interview with the team leader (45 min.)
- Decision within one week of the last interview
